Маркетинг. Реклама
Медиапланирование
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
Данное издание содержит материалы исследований, посвященных планированию рекламных кампаний в традиционных средствах массовой информации. Материалы могут быть полезны для проведения исследований в обл ...
Perception of Media Service Buyers on FM Radios: A CBBE Approach
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
In today’s competitive business environment, billions of new products, services and ideas are being introduced to the market continuously. Increased competition, significant operational complexity and ...
Packaging Design and Perceived Healthiness
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
The phenomenal breakthrough in the eating habits of more health-conscious consumers has intensified the competition among manufacturers and marketers of processed food products/ brands. An excellent c ...
Forecasting Analysis for Global Copper Clad Laminate Market
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
The Demand forecasting is one of critical reference by top managers to make the strategy decision for future investment. The copper clad laminate (CCL) is the key material for print circuit board ( ...
Destination Marketing of Antwerp
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
Fashion and tourism have a long connection and they contribute to each other’s development. Fashion events, organized in the major fashion capitals attract millions of luxury visitors, who benefit not ...